Successful client relationships can include numerous factors, but one of the oft-overlooked methods of showing your preferred clients that you care is to send them a gift – a gift you know will be appreciated. A thank-you card or phone call is nice, but don’t stop there. There are specific reasons you need to send gifts to your clients on occasion, too.
Business Giving Is Important
Business gift giving is on the rise, as more and more discover the benefits of sending a special something to those they work with on occasion. From Gourmet foods to Journals, how you give to clients says a lot about you as a professional. Choosing the right method of giving is important. But even more important is making the choice to proactively seek out your client’s a gift and make a friendly gesture in the form of something nice for them to have that reminds them you value the business relationship they share with you.
Why Send Gifts to Your Clients
In marketing, there is something known as a “drip campaign,” in which companies make sure they keep touching their customers and encourage future business. Certain benefits come from this constant contact. The same principle holds true in corporate giving. Here are four, specific reasons you need to send gifts to your clients on a regular basis and especially this holiday season.
EmbroidMe / Fully Promo have many options from apparel to brief cases and gourmet foods. Contact us.
From a marketing perspective, the Four P’s are the backbone of any marketing mix – Product, Place, Price and Promotion. All are critical factors in business success. Why mention this? Because EmbroidMe / Fully Promo can help you improve your promotion–and at the same time make a significant, direct, and positive impact on your business.
For companies of all sizes, exposure can be crucial for brand recognition, and every logo or mark “hit” increases the odds of keeping that brand top-of-mind. A relatively easy, efficient and cost effective way of generating exposure is through branded apparel. The logical follow up question is “how?”.
How many of your favorite T-shirts, hats, hoodies, whatever, were or are from a logo line made by a company? Certainly there’s a few. Those can serve as an illustration (no pun-intended) to the value of branded apparel.
The Do’s of creating branded apparel:
The summer season offers an excellent opportunity to get your brand noticed, as people spend most of their time indulging in leisure activities such as swimming, outdoor cookouts, sports events, and beach gatherings. You must also get ready to woo your customers with an exciting range of promotional products to stay ahead of your competition. However, with so many products out there it’s hard to pick the right promotional products for your business. Don’t worry! We are here to help you.Summer Fun – Branded Beach BallsIf you are looking for an affordable, yet highly functional promotional product for summer, beach balls are your best bet. In fact, playing volleyball is one of the most popular summer activities out there. They are cost-effective, come in various sizes and colors, and you can imprint your brand logo on these balls in the most creative way possible. Make the most of the fun in the sun – enjoy a beach day while promoting your brand at the same time.
Keep Cool in The HeatCustom imprinted hand-held promotional fans are a great way to advertise your brand during the hot summers or all year long. These can be used as event giveaways at race days, trade shows or even corporate summer BBQs.
Keep Drinks Cool in The Summer HeatWhether it is a beach picnic or a BBQ, a portable cooler always comes in handy. Apart from keeping the drinks and food cool, customized portable coolers can also help promote your brand. They come in various sizes, shapes, and colors, ranging from small can coolers to cooler bags large enough to fit more than one can. You can show off your designing skills by printing your logo or tagline on the outside.
Beat the Heat with Promotional ProductsThe summer heat can be brutal, here are some promotional products that will help beat the heat. Beach towels are one of the essential beach accessories, but most importantly, they are also one of the best promotional items. You can get your brand publicized and all who like to hit the beach in summer. Your potential consumers are likely to use this practical product time and again, providing your brand with repeated exposure. That’s a lot of publicity for a relatively economical one-time investment.
Check us out at EmbroidMe/Fully PromotedContact the specialists at EmbroidMe/Fully Promoted. EmbroidMe/Fully Promoted is the world’s largest embroidery franchise with knowledgeable consultants ready to help identify your target audience and decided on the best promotional products for representing your brand
If you’re looking for cool summer marketing ideas to promote your business, you’ve come to the right place. Check out the following ideas to give your business a boost when the weather gets hot!
Send Out Summer Swag
Summer can be a slow season for some industries and a peak season for others, but you don’t have to experience the dreaded “summertime slump.” Boost your audience and your sales this summer with some custom products. As the weather gets warmer, hydration is key. Keep customers healthy with branded water bottles toting your company name and logo.
Advertising Summer Specialties
Summer giveaways are the perfect way to achieve brand recognition. Hand out or send potential customers customized bags for carrying wet swimsuits home from the pool, or caps to shade the sun. Get even better results by tying the swag into your brand to keep your company name fresh in people’s minds. Branded flip flops for a pool cleaning company perhaps? What about a beverage holder for a local restaurant?
Giveaways are a tried and true marketing technique and when done correctly, they can boost sales significantly. If you sell something that goes with a summery theme, feel free to do a giveaway of a best-selling product. Give away a cool summer gift to customers who spend a certain dollar amount. The extra incentive can drive customers to you instead of your competitors.
Top Summer Products
Give away summer-themed promotional items, such as branded beach towels, to help increase brand awareness through your customers. Stickers can be placed nearly anywhere, and because summer gets people out and about you can find numerous opportunities for outdoor marketing. T-shirts are good marketing tools during any time of year, but especially during the summer months. Promote your company with apparel that everyone will use.
Check us out at Fully Promo
Contact the specialists at EmbroidMe/Fully Promo. EmbroidMe/Fully Promo is the world’s largest embroidery franchise with knowledgeable consultants ready to help identify your target audience and decided on the best promotional products for representing your brand.